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Saffron Becomes First Cloudera Bronze Technology Partner to Bring Cognitive Computing to the Industrial Internet

This Partnership Will Benefit a Larger Number of Customers Invested in Cloudera Environment Who Can Now Seamlessly Add Powerful Cognitive Analytic Capabilities Into Their Big Data Initiatives

LOS ALTOS, CA--(Marketwired - December 10, 2014) - Saffron, the first artificially intelligent, cognitive computing platform that learns, reasons and anticipates like you and for you, today announced it has achieved the Cloudera Bronze Technology Partner status. Cloudera is the leader in enterprise analytic data management powered by Apache Hadoop™. This is the beginning of a deeper technical integration that will benefit a larger number of customers from the industrial internet who have invested in a Cloudera/Hadoop environment and are willing to take their operational intelligence to the next level. They can now seamlessly add powerful cognitive analytic capabilities without having to move from Hadoop to other data stores or standard file systems in order to process this data in Saffron.

Saffron recently unveiled Saffron 10, the newest version of its groundbreaking Natural Intelligence Platform. Saffron 10 fuses the power of computing with brain-like intelligence, enabling organizations to more quickly focus on the knowledge that matters to them most (including things they may not think to look for), anticipate what will happen next, and optimize decisions based on that criteria. Specifically, Saffron focuses on helping companies within the industrial internet optimize product development, manufacturing and maintenance through real-time customer feedback, anomaly detection, root cause analysis and experience management, creating new revenue opportunities, increasing customer satisfaction and mitigating operational risk.

"Companies across manufacturing, financial services and others have seen increased use of Cloudera for managing their Big Data initiatives. We have powered up their Big Data support engine with the industry's most advanced cognitive computing platform. Just as important, Cloudera customers are not required to move large datasets between Hadoop and intermediate formats in order to leverage their Hadoop-based data in Saffron. With Saffron's cognitive analytics, Cloudera customers can now leverage Saffron's instant learning and contextual reasoning capabilities to discover insights from big, noisy data faster and more efficiently than every before possible," said Saffron CEO Gayle Sheppard.

Saffron deploys a patented associative memory or "natural learning" approach. It finds connections among data across diverse sources without the need for rules or modeling, while learning incrementally and anticipating outcomes based on patterns it finds in the data. Designed to be easily integrated with existing investments and initiatives, Saffron 10 ingests data natively from databases, file systems, and common file formats, making it seamless for businesses to apply the power of Saffron to other applications.

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Saffron is commercially deployed for real-time operational customer and asset intelligence and decision support in smart device manufacturing, financial services, energy and national security industries. Saffron Operational Intelligence applications are numerous and include personalized 1:1 customer product and service prediction, model-free fraud, waste and abuse intelligence, personalized predictive maintenance, country risk assessment and threat analysis.

Cloudera Technology partners go through a rigorous certification process to ensure that their hardware platform or software application work on Cloudera and differentiate by demonstrating interoperability with Cloudera's enterprise data hub.

About Cloudera

Cloudera is revolutionizing enterprise data management by offering the first unified Platform for Big Data, an enterprise data hub built on Apache Hadoop. Cloudera offers enterprises one place to store, access, process, secure, and analyze all their data, empowering them to extend the value of existing investments while enabling fundamental new ways to derive value from their data. Cloudera's open source Big Data platform is the most widely adopted in the world, and Cloudera is the most prolific contributor to the open source Hadoop ecosystem. As the leading educator of Hadoop professionals, Cloudera has trained over 22,000 individuals worldwide. Over 1,200 partners and a seasoned professional services team help deliver greater time to value. Finally, only Cloudera provides proactive and predictive support to run an enterprise data hub with confidence. Leading organizations in every industry plus top public sector organizations globally run Cloudera in production.

About Saffron

Saffron is the first cognitive computing platform that learns, reasons and anticipates like you, for you. The platform learns instantly from multi-sourced and types of data to adapt in real time, automatically connecting the dots to illuminate the knowledge that really matters and to help you anticipate what will happen next. Saffron enhances the speed and volumes at which data can be processed but also critically improves the accuracy of results. Businesses using Saffron can anticipate market trends, optimize processes, mitigate risk, personalize customer experiences and find new revenue streams. Founded in 1999, Saffron is headquartered in Los Altos, California. For more information, please visit www.saffrontech.com.